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10 MIN Express™ Self-Tanning Smoothing Mask Dark
10 MIN Express™ Self-Tanning Smoothing Mask Dark
10 MIN Express™ Self-Tanning Smoothing Mask Dark
10 MIN Express™ Self-Tanning Smoothing Mask Dark
10 MIN Express™ Self-Tanning Smoothing Mask Dark
10 MIN Express™ Self-Tanning Smoothing Mask Dark
10 MIN Express™ Self-Tanning Smoothing Mask Dark
10 MIN Express™ Self-Tanning Smoothing Mask Dark
10 MIN Express™ Self-Tanning Smoothing Mask Dark
10 MIN Express™ Self-Tanning Smoothing Mask Dark
10 MIN Express™ Self-Tanning Smoothing Mask Dark
10 MIN Express™ Self-Tanning Smoothing Mask Dark
10 MIN Express™ Self-Tanning Smoothing Mask Dark
10 MIN Express™ Self-Tanning Smoothing Mask Dark
10 MIN Express™ Self-Tanning Smoothing Mask Dark
10 MIN Express™ Self-Tanning Smoothing Mask Dark
10 MIN Express™ Self-Tanning Smoothing Mask Dark #1

10 MIN Express™ Self-Tanning Smoothing Mask Dark

THE FASTEST TAN YET.

The iconic Loving Tan. In 10 minutes. A breakthrough in express tanning, this professional-strength self-tanning body mask is our fastest, easiest formula yet for your most natural-looking tan, with a rinse-off time of 10 minutes.

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Loving Tan 10 MIN Express™ Self-Tanning Smoothing Body Mask delivers our fastest-ever, iconic natural-looking tan—flawless, streak-free, smoothing, and ready to rinse in just 10 minutes.

SUITED FOR

All skin tones.

APPLICATIONS PER BOTTLE

5+ applications

How to use

  • For best results, apply to clean, dry and exfoliated skin.
  • Apply moisturiser liberally to any dry areas, including your hands, wrists, elbows, feet, ankles and knees.
  • Using your Applicator Mitt and working in sections, apply the mask to your body, blending as you go. Like you would with a hair mask, a generous and even application is required to ensure a rich colour and the skin-loving benefits.
  • Wait 10 minutes or leave on longer for a darker result, and then lightly rinse off the colour guide with just water, pat skin dry.
  • You’ll see results in 6-8 hours, but your final tan will continue to develop into a deeper, natural colour for up to 24 hours.

Pro tip: Avoid using moisturiser or body oils during this 24-hour period to allow your tan to fully develop.

Real results

We love seeing your real results. Hashtag #lovingtan for your chance to be featured.

Overall rating: 4.5 / 5 from 292 reviews.

AI Generated Review Summary

The mask offers a pleasant and natural scent, leaving skin feeling soft, smooth, and glowing. It provides a natural and flawless glow that lasts for just 10 minutes. Customers are happy with the long-lasting, streak-free tan achieved in a short time. The application is easy and self-explanatory, and the color is natural and perfect.

Summary topics

  • Skin Feel (5%): It was noted by customers that the product made their skin feel soft, smooth, and glowy.
  • Glow (4%): It was observed by customers that this product provides a natural and flawless glow that lasts for just 10 minutes.
  • Tan (45%): Many customers appreciated the long-lasting tan this product gives in just 10 minutes, with no negative reviews.
  • Scent (15%): In general, customers found the product to have a pleasant and natural smell, with no noticeable tanning odor.
  • Streaks (4%): It was observed by customers that the product doesn't leave streaks, providing a smooth and long-lasting tan.

Review topics: ["color","smell","feel","problem","results","looks","packaging","tan","texture","skin","glow","application","formula","bottle","shade","streaks","ingredients","clothes","buy","use","idea","works","solution","lasts","game changer","lotion","mousse","grail","convenience","saver"].

Review highlights

  • "Such a nice formula, smells lovely, applies so seemlessly and feels like I've just put a nice lotion on my skin." — Charlotte
  • "Natural glow, natural colour and works well when combined with gradual tan cream." — Marcela M.
  • "Doesn’t leave streaks and skin feels fabulous!!!" — Johnna P.

Reviews

10 min express tan

"I think this is an amazing tan if you’re in a rush and need a quick tan! Definitely would recommend it smells amazing too and I love that you can see it gradually developing over 24hrs I would love a darker version of this tan as well ☺️"

— Bonita C. (4/5)

I'm the problem, it's me.

"I love that you can see where you are applying the tanner, but my application skills are seriously lacking! One day, my husband told me I looked "camouflaged", lol. But I keep trying because otherwise my legs are Casper white! Ordering another bottle in hopes that my skills progress!"

— Rita (4/5)

Not as good as expected

"I have issues with the depth of tan and the longevity. I have fair skin and wouldn’t refer to this as a “dark” shade. In order to get decent color; first I showered and exfoliated, applied to dried skin, waited 10 minutes, then rinsed off. The color developed in 8ish hours. There was a scent that lingered until I rinsed off for a 2nd time. I don’t feel like this size bottle/# of tans is worth the price compared to other products on the market. $50 for 5 tans seems high. I’ve tried a number of self tanners and won’t choose to repurchase this."

— Riley J. (3/5)

Works well

"I found this to work well and better if leave on longer than 10 minutes before washing off. Tan fades out well too"

— Ashley N. (4/5)

Gives a hydrating light tan

"This was much more hydrating than regular self tan, which I loved. The only downside is that it's not particularly dark. It only gave me a very light tan. It's also quite expensive for how much product there is. I will repurchase, but I'm hoping they make a darker version and perhaps increase the grams."

— Kelly R. (4/5)

"Amazing product. Quick delivery. Beautiful packaging - create outcome 10/10"

— Hannah (5/5)

Really does work

"I left it on for 10 mins, washed it off, went to bed, and woke up tanned. I’m pretty pale so it is a little orange for me in some lighting. It lasted a week before turning a little patchy."

— Rebecca A. (4/5)

I love this!

"The best. Long wearing and perfect shade for me in 10 minutes. Amazing"

— Sharon u. (5/5)

Quick and easy to use

"As someone who has never self-tanned before this was super easy to use with a great result. I kept it on for 30 minutes before rinsing and while I would consider this more medium than dark it still has an amazing glow."

— Salena M. (5/5)

Great Product

"I’m so happy with the 10 MIN Express Self-Tanning Smoothing Mask Dark! It’s incredibly easy to use, applies smoothly, and gives a beautiful, natural-looking tan. I love how fast it works and how evenly it develops without looking streaky or patchy. My skin also feels really soft and smooth afterward. Overall, it’s a fantastic product and I’d definitely recommend it to anyone looking for a quick, effective self-tan…. A bit too expensive though!"

— JACQIE S. (5/5)

Q&A

FAQ

For the curious. You asked, we answered.

The 10 MIN Express Self-Tanning Smoothing Body Mask is designed to be rinsed off in just 10 minutes. Once the tinted colour guide is rinsed off, you will see visible results from 6 to 8 hours, and your colour will continue darking and developing for up to 24 hours. 

FAQ Banner of 10 MIN Express™ Self-Tanning Smoothing Mask Dark

Reviews

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